THE LORD OF THE RINGS THE FELLOWSHIP OF THE RING
PREMIUM PROMOTION
MOBIL

A series of five Premiums were designed and developed specifically for Mobil New Zealand. Each week during the promotion either the Posters, Playing Cards, Jig Saw Puzzles, Calendars or Games & Activity Packs were featured.

The Gift Collection was totally unique to Mobil and designed to meet a self-liquidating budget. Each item sold for $1.95 with a $20 purchase at participating Mobil stations.